About EfficiaLabs

Co-founded by an agency owner and an AI developer.

One was tired of interviewing. The other has always loved coding.

Our story

Every new client came with the same question.

Who's actually going to do this work?

Vai runs an editing agency. Every time he won a client, or someone quit, he'd post a job and start interviewing again.

He got tired of the hamster wheel and decided to build his own internal AI tools, one for each workflow. He soon realised the tools weren't reliable and often broke. So he called his friend Manaan to make them robust, reliable and enterprise-grade.

They both loved what they built and decided to do the same for other marketing agencies.

The co-founders

An agency owner and an AI engineer extraordinaire.

Photo of Vai S.

Vai S.Agency owner for 14 years

Runs an editing agency, so he knows the cycle: win a client, post a job, interview, train, repeat. On your discovery call, he's the one who maps the workflow your team spends the most time on.

Photo of Manaan

ManaanAI engineer extraordinaire for 8 years

An AI engineer extraordinaire who's been working with AI since before ChatGPT was a thing. He's developed software for billion-dollar enterprises like Nirvana and Trafman, where nobody accepts "it worked yesterday". He treats your agency's work the same way.

How we work

Seven things you can hold us to.

  1. We time it before we start

    We sit with your team and clock the workflow by hand. Then we agree, in writing, how much faster it will run with your AI delivery system.

    On average, the work gets 50% faster.

  2. Your team stays

    The system takes the busywork off their plate, so each person can handle more accounts.

    On average, our clients now run 65% fewer interviews.

  3. If we miss the number, our work is free

    You've had plenty of cold emails promising to save you 15 hours a week. But none of them offered a guarantee.

    That's the Before-You-Hire Guarantee.

  4. Consistent outputs

    We keep the design and architecture modular, so the output stays consistent.

    Set up to the same standards we use on billion-dollar enterprise projects.

  5. The "it's not working" pings come to us

    You don't get a 9pm message that a tool has broken and tomorrow's delivery will be late. We hear about it first.

    For 90 days we check the error logs every day.

  6. We don't use a sword to cut cucumbers

    We pick the most cost-efficient AI model and hosting that still does the job well, so your running costs stay low. No need to use Opus for everything.

    Gross margin per workflow typically increases by 45%.

  7. It's yours

    Your data stays on your own server, and the system stays with you. After hyper-care, keep us on retainer, or run it yourselves with the walkthrough videos.

    You keep the system, even if we miss the number.

Next step

Won a client? Don't post the job yet.

Book a discovery call first. Show us the workflow your team spends the most time on, and we'll tell you honestly whether an AI delivery system can take it off their plate. If it can't, you'll hear that too.

Talk to Vai (co-founder)

One call. If we go ahead, the Before-You-Hire Guarantee covers you.

Talk to Vai (co-founder)